Hey guys welcome back to my channel if You are new here I am Kath the creator Of the content bug and I am here to help You follow your passion by growing your Audience on one I really didn't know What I wanted to shoot in today's video I have a ton of things on my youtube Content calendar with ideas for YouTube Videos coming in the future and for some Reason I just did not like any of them To go alive today so I figured why not Turn to my jar of content ideas if you Guys follow me on Instagram I use this jar and it's filled with Different content ideas and just quotes For inspiration and I use this as and Kind of an idea jar when it comes to Talking about Instagram stories I like To share a lot of insight on Instagram Stories kind of behind the scenes real Thoughts on certain topics that are Within my niche of digital marketing Blogging growing your audience Monetizing their passion all that stuff So all my ideas are in this jar so I Figured I just drop my idea so I figured Today why not pick one of those out talk About it on here and then later talk About it on Instagram story so the thing I pulled out today is stories the only Thing that make you a memorable for a While I was trying to brand myself as Someone coming from the digital Marketing industry that was really my
Only brand I was talking about blogging Social media and SEO and they needed to Find a way to make myself appear Authoritative and I figured the only way I could do that was just to say that I Was coming from the digital marketing Industry that I previously worked in the Digital marketing industry so that was Like who I was I established myself as a 22 year old at the time coming from the Digital marketing industry sharing her Knowledge that it was more accessible to Everyone online but I realized it was Actually funny I was listening to a Podcast and the podcast specifically Said are you going to remember someone Who is a 22 SEO specialist I'm not They said that or are you gonna remember Someone who is a college dropout and Went straight to work and learn SEO all On their own who are you going to Remember more you're probably gonna Remember the college dropout who's gonna Remember a 22 year old SEO specialist That doesn't really tell you much and Honestly no one really cares people Remember stories and that's just about It so if you are sharing your knowledge Online and if you are trying to become An expert in something I mean really Anything you need to tell your story I Follow people on Instagram whether they Are in my niche whether they are so far Out of my niche just because of their
Stories I get so captivated by their Story and that I want to follow them I Want to learn more about them and of Course I want to support them in their Journey so not too long ago i turn the Insert I don't actually I don't remember How many months ago it was I'm not sure I could shot let's go back to July 28th 2017 is when I first announced that I Used to hate my life and I shared my Battle with depression and my experience And why I hated everything who I was at The time and why I decided to transform My life by turning to the online world And really creating my success online Just to take back my life I wanted to be In control back then I did not feel like I was in control I felt like the world Was just rolling me and I was just Following what everyone else was doing And I was just kind of Alex likes to say A cog in a wheel I felt like a cog in a Wheel and I decided in July you know What I have to share my story I have to Share the real reason why I started my Blog because no one's going to remember Me as a 22 year old SEO specialist like That podcast that no one's going to Remember me because that but if I Actually share my story give a real Reason behind what I'm doing my purpose My passion and really captivate people In that way to follow me to learn more About my journey and
We create their own success online and Escape Maybe escape their life that they don't Currently like if they're the exact same Spot I was in I ended up sharing my Message and it was one of my most Engaged photos on Instagram to date Because people eat up people have loved It and since then I've been extremely Vulnerable with my stories and sharing My experience because I get the most Reaction I get the deeper connection With my audience because of stories People remember stories they don't Remember facts if you are trying to tell A fact if you were trying to prove a Point don't just help facts tell a story Behind it tell your experience behind it Even if you don't think you had Experience buying it I'm sure you Actually do there are little meanings to Everything in our life oh my goodness it Is so beautiful and you can draw meaning From anything so if you are trying to Prove something if you are trying to be An expert share a story always share Your story so if you are writing blog Post if you are sharing YouTube videos If you're sharing your social media Content make sure that you incorporate Your story always and it can be the Tiniest little story but I'm telling you I remember chapters in books based on Their stories I bet you in my closet
Back there I have gotten a ton of books Just lined up that I've read and some That I haven't read and I bet you I Could pull up each one and tell you one Story that was told in each of them even In self-help books yeah I can do that Because I remember the stories and so Does everyone else if you want to Capture your audience if you want to Capture a first time reader a first time Visitor tell them a story that's all you Have to do I feel like I've just said Tell a story ton but I think I gave you Guys exactly what you needed to get Started so don't be afraid to open up And be vulnerable if you're trying to Create your success online you're gonna Have to open up and be vulnerable Anyways otherwise you're not gonna get Anywhere I hope to see you guys back Here in another video until then Hi guys [Music]